Поняття стартапу в англомовному та українськомовному Інтернет- дискурсі: мультимодально-стилістичний аспект

Abstract

The aim of the research is to study startup concept in English and Ukrainian internet discourse. The subject of investigation is a multimodal stylistic aspect that shows the differences in in the development of the startup concept. The object of the paper is the startup concept in English and Ukrainian internet discourse. The paper consists of the introduction, three chapters and appendix. Chapter One focuses on defining projects, stages and development of Startup concept. Chapter Two deals with multimodality in linguistics and its features. Chapter Three makes an overview on analysis of digital multimodal texts.